I'm a loyalty nerd. I received this email from Afterpay with the subject line 'You're eligible for an upgrade', and it had me clicking before I'd finished reading...
Todos los 'insights' de nuestro equipo de expertos
Revisiones de los programas de fidelización
The Ultimate Guide To DICK’S Sporting Goods ScoreCard
Editor’s note, May 2026: This guide has been updated to reflect current ScoreCard benefits, the relaunched DICK’S Credit Card program[40] and the latest reward...
Recompensas InnerCircle de Sleep Number: Gamificación del largo ciclo de compra
Editor’s note, May 2026: This Sleep Number Rewards review now reflects the current program name, Smart Sleeper positioning and app-led member experience. Sleep...
The beauty behind MECCA Beauty Loop
Editor’s note, May 2026: This MECCA Beauty Loop review now reflects current levels, benefits and member rewards. As a loyalty consultant, I often get asked,...
Ventajas JB Hi-Fi: Un comienzo prometedor para un programa de fidelización muy esperado
Editor’s note, May 2026: This JB Hi-Fi Perks review now reflects current member benefits, coupons and offer structure. JB Hi-Fi was established in 1974 by Mr. John...
UNIQLO App: Where did it all go wrong?
Editor’s note, May 2026: This UNIQLO app review now reflects current app benefits and membership offers. The core analysis remains focused on what went wrong, what...
Maverik Adventure Club: Spicing up your next re-fuel
Editor’s note, May 2026: This article was first published in September 2021. We updated it to reflect the current Maverik Adventure Club, including Trail Points,...
Fishing For Benefits: My Club BCF Loyalty program – Rewarding enough to reel you in?
Editor’s note, May 2026: This article was first published in April 2023. We updated it to reflect the current BCF loyalty program benefits and Club BCF...
The Ultimate Guide To Jersey Mike’s Subs – MyMike’s™ program
Editor’s note, May 2026: This article was first published in January 2025. We updated it to reflect Jersey Mike’s rewards program, MyMike’s and Shore Points....
Gallo Rojo: Las recompensas llaman
Editor’s note, May 2026: This article was first published in February 2023. We updated it to reflect Red Royalty’s current rewards, tiers and app experience. Red...
Programa de fidelidad Subway My Way
Editor’s note, May 2026: This article was first published in December 2022. We updated it to reflect changes to Subway My Way, Sub Club and Subway Australia’s...
Personalisation of SHEIN: A Case Study
Editor’s note, May 2026: This article was first published in July 2022. We updated it in May 2026 to reflect SHEIN’s current points program, product range and...