Co-written by Sarah Jarvis from Eagle Eye, and Hunter Murray and Anand Patel from Loyalty & Reward Co Loyalty programs are a powerful tool for influencing...
All the loyalty insights from our expert team.
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How to Measure Loyalty ROI: A Practical Guide
Co-written by Sarah Jarvis from Eagle Eye, and Hunter Murray and Anand Patel from Loyalty & Reward Co Loyalty programs are a powerful tool for generating...
Hugo Boss Launches Innovative Web3 Program
Loyalty & Reward Co are excited to see client Hugo Boss reach the next level of loyalty with the introduction of their HUGO BOSS XP, combining traditional...
Philip Shelper features in GLO’s loyalty predictions for 2024
The Global Loyalty Organisation (GLO) hosted an interview with a range of expert loyalty consultants to reflect on the loyalty industry in 2023, and to get their...
Key Strategies to Maximize Loyalty ROI: A Customer-First, Data-Driven Approach
Co-written by Sarah Jarvis from Eagle Eye, and Hunter Murray and Anand Patel from Loyalty & Reward Co Loyalty programs are powerful mechanisms for...
Loyalty Fraud: How Subway Sub Club was destroyed by redemption fraud
With access to rewards being the core motivator for members to join a loyalty program, it should not be surprising that redemption fraud is a consistent threat for...
Loyalty Programs: The Complete Masterclass in Berlin
Following the success of Loyalty Programs: The Complete Masterclass in London, Loyalty & Reward Co presented the course in Berlin, in conjunction with The...
Loyalty & Reward Co expands global presence with London Office opening
Celebrating another monumental milestone Loyalty & Reward Co is proud to announce the latest milestone in our expansion journey - the opening of our new office...
Common Struggles in Measuring Loyalty ROI: Overcoming Challenges to Unlock True Value
Co-written by Sarah Jarvis from Eagle Eye, and Hunter Murray and Anand Patel from Loyalty & Reward Co Understanding and measuring the ROI of a loyalty...
Do Loyalty Programs Work? Just ask ASDA
In today's fiercely competitive supermarket industry, loyalty programs have become a critical success factor. ASDA’s loyalty program, ASDA Rewards, has injected...
GLO interview: Philip Shelper discusses technology and AI advances in the 2nd edition of Loyalty Programs: The Complete Guide
Loyalty & Reward Co's CEO Philip Shelper was recently interviewed by Anastasia Levashova, Co-Founder of the Global Loyalty Organisation (GLO). The discussion...
Is a subscription program a loyalty program?
As a loyalty consultant, a question that we are continuously being asked by our clients is if a subscription program can be classified as a loyalty program. Whilst...