Communications play a critical role in establishing a more personal, one on one connection with your members. However, one of the biggest reasons consumers today...
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Kogan First: Unlock Exclusive Member Benefits
It is Kogan’s price leadership, product range and ability to scale that has elevated the company to a level where they are genuine competitors in the Australian...
El programa de puntos JRE: La fidelidad de los japoneses se basa en la comodidad
Those of you who have travelled to the land of the rising sun know just how dependent the everyday citizen is on trains, with an average...
Open Loyalty release their 2021/22 Loyalty Trends Report
Open Loyalty have released their latest Loyalty Trends Report which covers existing and upcoming trends in customer loyalty marketing. Each year, Open Loyalty...
Marvel Insider: A SUPER loyalty program. Here’s why.
Marvel superheroes and comic books are a much-loved part of popular culture, contributing billions of dollars’ worth in collectible action figures and movies every...
M Life Rewards: Earn and Enjoy More in Vegas
The MGM Grand – the famous fluorescent green building in Las Vegas that has been host to countless major entertainment events over the years. Think shows from The...
La Escuela del Futuro de la BYJU domina el arte de la gamificación del aprendizaje
You may have seen the ads on LinkedIn promoting coding classes for kids from BYJU’s Future School. With my kids obsessed by video games and stuck in lockdown in...
Bonds & Me: Reviving member engagement.
The Bonds & Me loyalty program has recently undergone an exciting makeover, claiming to offer new ways to reward its members every time they shop with Bonds....
MyFit Rewards: Benefits for Budget-Conscious Families
I still remember going into Athlete’s Foot as a kid at the beginning of the year to get my school and sport shoe combo. Undoubtedly my previous pairs were in...
Forever You – A lesson to retailers on what not to do.
Forever New excels at offering women sophisticated, graceful, and fashion-forward clothing. Unfortunately, this same sophistication does not quite extend to...
Estrategias de remisión que debe conocer
Estrategias de recomendación que debe conocer Los programas de recomendación deben formar parte de su estrategia global de fidelización, para asegurarse de que está sacando el máximo...
Reebok UNLOCKED – Loyalty engagement done right
The must-have footwear fashion item for many young adults of the 21st century has evolved from the tall stiletto or custom leather shoe to the common...