The New Zealand Automotive Association (AA) was founded in 1903 as a small group of motoring enthusiasts in Auckland. Fast forward over a century and they boast...
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Are Birthday Rewards Really Worth It?
Celebrating birthdays are an important part of most people’s lives. Whether you celebrate with a party, special activities, gifts, or even special meals –...
Gallo Rojo: Las recompensas llaman
Red Rooster is an Australian fast food restaurant chain founded in 1972 that specialises in roast chicken, chicken burgers and fried...
Programa de fidelidad Subway My Way
Subway, la popular cadena de sándwiches, ofrece en EE.UU. un programa de fidelización llamado Subway My Way que recompensa a los clientes por sus compras mediante ofertas y puntos...
Club Rip Curl: Gana puntos por surfear
Founded in 1969 by Brian Singer and Doug “Claw” Warbrick, Rip Curl is one of the world’s most recognised and respected surf brands. It has been at the forefront of...
PETstock Rewards: Not quite the purr-fect program
PETstock was born in 2002, 11 years after the Young family took ownership of Ballarat Produce in 1991. Brothers David and Shane built the business on family values...
Creo que tengo un nuevo programa de fidelización favorito
Clientes y compañeros siempre se interesan por mi programa de fidelización favorito. Aunque quiero mucho a Mecca Beauty Loop, creo que he encontrado...
Cinebuzz Rewards: A box office success
How does it work? Cinebuzz Rewards is the loyalty program for moviegoers who go to see movies at Event, Greater Union, Birch Carroll & Coyle and other selected...
14 tipos de premios de los programas de fidelización
This article is adapted from ‘Loyalty Programs: The Complete Guide‘. Buy it now on Amazon and at all leading book stores. The Second Edition is now available, with...
Marcos de fidelización: Créditos
This article is an excerpt from ‘Loyalty Programs: The Complete Guide‘. Buy it now on Amazon at at all leading book stores. A loyalty framework that has risen in...
¿Por qué utilizar agregadores externos para su programa de beneficios para afiliados?
Con el aumento de la prevalencia y la popularidad de los programas de beneficios para socios (en los que los programas de fidelización ofrecen a sus miembros...
Choosing the right Loyalty Program Rewards: Efficient Rewards are Best
Rewards play a critical role in driving member acquisition, engagement and retention. People are motivated to join loyalty programs based on the promise of value....