by Philip Shelper | 20 Apr 2020 | Guides
___ Loyalty programs have been around for hundreds of years, with approaches becoming more sophisticated over time. This article an in-depth look into the history of loyalty programs, covering the most significant phases of loyalty program evolution. Beer and Bread...
by Kate Pay | 9 Jul 2025 | Articles
Co-written by Lukasz Sloniewski From Omnivy and Hunter Murray from Loyalty and Reward Co. State of Loyalty Programs Today Loyalty programs are now table stakes – expected by consumers, yet often underwhelming in delivery. Across most industries, it’s now...
by Susan Walsh | 17 Mar 2025 | Loyalty Program Reviews
M&M’s loyalty program launches with an extraordinary prize – a once-in-a-lifetime sleepover at their 25,000 square-foot Times Square flagship store (a tourist destination for anyone visiting the city). For the first time since its opening in...
by Amy Gavagnin | 20 Feb 2025 | Guides
Just as savvy consumers save an average of $410 annually by switching auto insurance providers, smart shoppers can maximize their beauty spending through the Sephora Beauty Insider program. While many loyalty programs offer basic perks, Sephora’s renowned...
by Georgette Mikhael | 17 Jan 2025 | Guides
Did you know that 57% of consumers spend more on brands they’re loyal to? However, many fast-food lovers miss out on free food and exclusive deals simply because they haven’t joined their favorite restaurant’s rewards program. As loyalty...
