Just when you think the Amazon freight train might slow down, it gains speed and keeps on rolling. The latest news announced in December 2018 is that Amazon will...
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Sephora faces backlash from premium members over loyalty program changes
Sephora is suffering a backlash from their premium tier members after recently announcing changes to the Sephora Beauty Insider loyalty program. The first change...
Pizza Hut expand Hut Rewards to UK
The food delivery business has seen tremendous growth over the past few years, with Menulog, Deliveroo & Uber Eats amongst the key...
flybuys launches its new paid membership program, flybuys max
I’m a big fan of flybuys; not only am I a frequent user, but also an advocate, because the program is simple and has a highly-appealing rewards currency, actively...
7/11 Fuel App Fights Back Against BP/Velocity Partnership
Woolworths and Coles loyalty initiatives around discounted fuel have been around for years, but when BP became the first fuel company in Australia to announce an...
Is the time-bomb ticking for Qantas Frequent Flyer?
Loyalty & Reward Co read with particular interest an article by Grant Halverson recently on the Australian Productivity Commission (PC) Final Report into...
flybuys keeps smashing us with emails. Why?
The Loyalty & Reward Co team belong to a lot of loyalty programs. I mean literally hundreds. When we walk into a retailer and they ask if we’d like to join...
Are You A QFF Original Member? Qantas Wants To Celebrate With You!
As part of the celebrations of Qantas Frequent Flyer’s 30th Anniversary, CEO Lesley Grant herself is sending out commemorative tickets to the original frequent...
We Trialed the BWS 1 Hour Deliver Service And It’s Bloody Brilliant!
Friday afternoons at Loyalty & Reward Co HQ inevitably involve some form of celebratory drinking after a week of grueling loyalty program design, with our...
My Identity Was Stolen. Stocard Saved Me.
One of the challenges with being an idiot is you spend your life doing stupid things. Such was the case a few weeks ago when I took the kids to the pool. On our...
The new Mentos campaign is sweet-as, bro!
Here at Loyalty & Reward Co HQ we’ve realised we’re depressed with all the nasty stuff going down in the world. Just when we needed a dose of sympatico, Mentos...
NEWS FLASH: You Can Now Redeem Your Qantas Points At HOYTS Cinemas
HOYTS have today launched a major partnership with Qantas which allows Qantas Frequent Flyer members to redeem Points for movie tickets, popcorn, drinks, and the...