Editor’s note, May 2026: This article was first published in March 2023 and reviewed in May 2026. TikTok Rewards has changed since publication, but TikTok...
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The humble stamp card is still evolving: 5 modern takes on a timeless design
The stamp card is one of the most widely used loyalty program designs in the world. A customer earns a stamp with each purchase, and once the card is complete, a...
Recompensas de la Corona: ¿Merece un Trono?
Editor’s note, April 2026: This article was first published in June 2022. Crown Rewards has since updated parts of the program, including its membership cycle,...
Microsoft Rewards: Gane recompensas por hacer las cosas que ya hace
Editor’s note, April 2026: This article was first published in May 2023. This update reflects current Microsoft Rewards mechanics from an Australian user...
Everyday Extra: El nuevo programa de suscripción de Woolworths
Editor’s note, April 2026: This article was first published in June 2022, shortly after Woolworths launched Everyday Extra. The original article appears below,...
Swarovski Vs Pandora: Who shines brighter?
Editor’s note, April 2026: This article was first published in July 2021 and reflects the author’s original Australian in-store experience. The update below...
Treasure Rewards : Let the ultimate bargain hunt begin!
Editor’s note, April 2026: This article first appeared in January 2022. The April 2026 update reflects current Treasure program mechanics, including key collection...
Actualización del programa VIFP de Carnival Cruise Line
Editor’s note: This article about the Carnival VIFP program was originally published in April 2023. Since then, Carnival has confirmed that its VIFP Club will be...
Petco Pals Rewards más afiliación a Vital Care: Lo mejor de dos mundos
Editor’s note, April 2026: This article was first published in January 2023 and reviews the Petco Vital Care loyalty program at the time of launch. Since then,...
Take a look inside the ‘PlayStation Stars’ loyalty program
Editor’s note (April 2026): This article was first published in 2022, shortly after PlayStation Stars launched. Since then, Sony has announced that the program is...
Afiliación a lululemon: ¿Merece la pena sudar?
Editor’s note: This article was first published in 2023. The original post appears below, followed by an update on how lululemon’s loyalty strategy has evolved...
St Valentine Love at First Purchase… Ghosted by Loyalty
I actually hate writing blogs about loyalty failures, but here we are. This is a lesson in how not to build customer loyalty. With Mother’s Day around the corner I...












