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Omotenashi: Anticipate, Personalise and Be Grateful for True Loyalty

Omotenashi: Anticipate, Personalise and Be Grateful for True Loyalty

by Federico Couret | 27 Oct 2023 | Articles

Omotenashi is a Japanese term that refers to a specific approach to hospitality and customer service. It is often translated as “selfless hospitality” or “wholehearted service” and embodies the idea of anticipating and fulfilling the needs and...
Jugar por puntos: La conexión entre el Pachinko y los programas de fidelización

Jugar por puntos: La conexión entre el Pachinko y los programas de fidelización

by Federico Couret | 23 Oct 2023 | Articles

Gambling in Japan is illegal, but pachinko is an exception. Pachinko is regarded as entertainment, and it is positioned as an amusement activity bringing joy to the community. Although declining, due to changing entertainment preferences, stigmas and increasing...
Navegar por los programas de fidelización en el Sudeste Asiático

Navegar por los programas de fidelización en el Sudeste Asiático

by Eli Maynard | 17 Oct 2023 | Guides

Scenic aerial view of Halong Bay in Vietnam at sunset Southeast Asia is a diverse region with over 650 million people, and its loyalty program landscape is just as varied. From traditional standard point-based loyalty programs to innovative new loyalty models and...
Building Trust Through Loyalty: How Loyalty Programs Can Help Businesses Navigate Personal Data Privacy Issues

Building Trust Through Loyalty: How Loyalty Programs Can Help Businesses Navigate Personal Data Privacy Issues

by Amy Gavagnin | 9 Oct 2023 | Articles

Companies across the globe are facing growing challenges within the data privacy landscape, with more companies than ever facing unprecedented threats of data breaches, hackings, security issues, fraudulent activity and more.   Australia alone has...
¿Por qué fracasan los programas de fidelización?

¿Por qué fracasan los programas de fidelización?

by Vincent Ward | 29 Sep 2023 | Articles

Loyalty programs are essential for fostering customer loyalty and driving business growth, but they are not without their challenges. Despite their well-intentioned efforts, many loyalty programs falter, leaving businesses questioning their effectiveness....
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