Editor’s note, May 2026: This article was first published in February 2023, shortly after OnePass launched. This update reflects the current OnePass program,...
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Loyalty Program Reviews
The Ultimate Guide to Bass Pro CLUB
Editor’s note, May 2026: This article was first published in January 2025. This update reflects the current Bass Pro Shops CLUB Card offer, including the welcome...
CommBank Yello: Transforming Customer Experience in Banking
Editor’s note, May 2026: This article was first published in May 2022, before CommBank Yello was fully rolled out. This update reflects the current CommBank Yello...
Spotify Fans First: Celebrating Loyal Music Fans
Editor’s note, May 2026: This article was first published in April 2022. It has been lightly updated to reflect Spotify’s current information on presale and merch...
Have you been invited to join TikTok Rewards?
Editor’s note, May 2026: This article was first published in March 2023 and reviewed in May 2026. TikTok Rewards has changed since publication, but TikTok...
The humble stamp card is still evolving: 5 modern takes on a timeless design
The stamp card is one of the most widely used loyalty program designs in the world. A customer earns a stamp with each purchase, and once the card is complete, a...
The Ultimate Guide To My Bath & Body Works Rewards
Editor’s note, April 2026: This article was first published in January 2025. This update reflects current My Bath & Body Works Rewards mechanics, including...
Crown Rewards: Does it Deserve a Throne?
Editor’s note, April 2026: This article was first published in June 2022. Crown Rewards has since updated parts of the program, including its membership cycle,...
Microsoft Rewards: Earn Rewards for Doing the Things You Already Do
Editor’s note, April 2026: This article was first published in May 2023. This update reflects current Microsoft Rewards mechanics from an Australian user...
The Ultimate Guide to Popeyes Rewards
On August 12, 2019, Popeyes Louisiana Kitchen posted a single tweet comparing its new Chicken Sandwich to a rival's, and the response changed the fast food...
Everyday Extra: Woolworths’ New Subscription Program
Editor’s note, April 2026: This article was first published in June 2022, shortly after Woolworths launched Everyday Extra. The original article appears below,...
Swarovski Vs Pandora: Who shines brighter?
Editor’s note, April 2026: This article was first published in July 2021 and reflects the author’s original Australian in-store experience. The update below...