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Programas de fidelización Web3 y NFT: La próxima evolución de los premios y la fidelización de clientes

Programas de fidelización Web3 y NFT: La próxima evolución de los premios y la fidelización de clientes

by Scott Harrison | 2 Feb 2022 | Guides

Could Web3 and NFTs be the future of loyalty programs and how brands recognise and reward true customer loyalty? People’s interest in blockchain and digital assets has continued to grow. A lot happened in the past year; the total cryptocurrency market cap surpassed...
Afiliación a Barbie Signature: De icono perdurable a pionero de la fidelidad

Afiliación a Barbie Signature: De icono perdurable a pionero de la fidelidad

by Georgette Mikhael | 16 Jan 2022 | Loyalty Program Reviews

Barbara Millicent Roberts, better known as Barbie, was debuted in 1959 by southern Californian toy company Mattel, Inc. The doll was inspired and modelled on the German Bild Lilli Doll, a doll known for being a little… well…sexy compared to other dolls of the time...
Por qué los empleados son fundamentales para el éxito de los programas de fidelización

Por qué los empleados son fundamentales para el éxito de los programas de fidelización

by Scott Harrison | 14 Jan 2022 | Articles

Loyalty programs can play an important role in enhancing the customer experience. They are there to provide customers with value and solve problems, to help companies acquire and retain and ultimately build stronger relationships with their most loyal customers. But...
Hermes – the ultimate luxury loyalty program that isn’t really a program

Hermes – the ultimate luxury loyalty program that isn’t really a program

by Philip Shelper | 8 Dec 2021 | Articles

Many high-end fashion brands do not have loyalty programs in the traditional sense. The industry is not overly concerned with providing points or discounts to their customers – you definitely won’t be seen leaving Chanel with a stamp card for your tenth handbag...
La Escuela del Futuro de la BYJU domina el arte de la gamificación del aprendizaje

La Escuela del Futuro de la BYJU domina el arte de la gamificación del aprendizaje

by Philip Shelper | 25 Sep 2021 | Loyalty Program Reviews

You may have seen the ads on LinkedIn promoting coding classes for kids from BYJU’s Future School. With my kids obsessed by video games and stuck in lockdown in Sydney, I decided to explore further by taking advantage of their free first class for my 10-year-old son....
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