Do Loyalty Programs Work?

Explore Real-World Successes and Lessons from Top Brands

Discover how leading companies across industries are leveraging loyalty programs to drive customer engagement and retention. Our loyalty consultants break down what works, what does not, and the key takeaways from each brand’s approach.

Do Loyalty Programs Work? Just ask Domino’s Pizza

In the quick service restaurant (QSR) industry, having a loyalty program strategy is often seen as a hygiene factor. Something that needs to be in place just to be...

Do Loyalty Programs Work? Just ask Bilt Rewards

Cost of living pressures doesn’t mean a loyalty program cannot be valuable to members. Bilt Rewards offers a unique loyalty program that rewards members with...

Do Loyalty Programs Work? Just ask McDonalds

MyMcDonald's Rewards, launched by the global fast-food giant, stands out as a prime example of an effective loyalty program that is reshaping customer engagement....

Do Loyalty Programs Work? Just ask Zalando

Zalando, a leading European online fashion retailer, has demonstrated the effectiveness of subscription-based loyalty programs through Zalando Plus. This program...

Do Loyalty Programs Work? Just ask ASDA

In today's fiercely competitive supermarket industry, loyalty programs have become a critical success factor. ASDA’s loyalty program, ASDA Rewards, has injected...

Do Loyalty Programs Work? Just ask Revolution Beauty

In the retail cosmetics industry, an effective loyalty program strategy is critical to drive customer acquisition, spend and retention. Revolution Beauty...

Do Loyalty Programs Work? Just ask Chipotle

In the fast-casual dining industry, Chipotle has earned a reputation not only for its famous burritos but also for revolutionising customer loyalty. The restaurant...

Do Loyalty Programs Work? Just ask Ulta Beauty

Ulta Beauty has delivered exceptional results with its Ulta Beauty Rewards program. This innovative loyalty program has played a significant role in the company's...

Do Loyalty Programs Work? Just ask Myer

Loyalty programs have become a crucial component of customer retention strategies and a way to differentiate in a competitive landscape. Myer One, the loyalty...

Do Loyalty Programs Work? Just ask SAS EuroBonus

Sometimes loyalty programs work so well they are viewed as anti-competitive. Just ask Scandinavian Airlines or SAS (short for Scandinavian Airlines System), the...