Referral programs incentivise loyalty program members to invite family and friends to join. This can be an effective method for brands to acquire new customers....
All the loyalty insights from our expert team.
Do Loyalty Programs Work? Just ask Tesco
Tesco Clubcard provides an exceptional case study of a company that has continually utilised data and technology to revolutionise their customer engagement...
Loyalty Program Trends: What’s Hot and What’s Not
The landscape of customer loyalty programs has evolved rapidly over the years. As such, for loyalty managers and employees responsible for looking after their...
La verdadera historia de los programas de lealtad
La historia de los programas de lealtad Los programas de lealtad han existido durante cientos de años; sin embargo, cada día evolucionan, adoptando formas más...
Do Loyalty Programs Work? Just ask Domino’s Pizza
In the quick service restaurant (QSR) industry, having a loyalty program strategy is often seen as a hygiene factor. Something that needs to be in place just to be...
IHG Rewards, Hilton Honors and British Airways: loyalty program mass data breaches
Loyalty programs have been proven to boost customer acquisition, spend and retention across most industries. However, with an estimated US$320 billion of value...
Do Loyalty Programs Work? Just ask Bilt Rewards
Cost of living pressures doesn’t mean a loyalty program cannot be valuable to members. Bilt Rewards offers a unique loyalty program that rewards members with...
Loyalty Programs: The Complete Masterclass
London, 12-13 November, 2024 The upcoming Loyalty Programs: The Complete Masterclass in London, 12-13 November 2024, will provide industry professionals with...
Do Loyalty Programs Work? Just ask McDonalds
MyMcDonald's Rewards, launched by the global fast-food giant, stands out as a prime example of an effective loyalty program that is reshaping customer engagement....
Do Loyalty Programs Work? Just ask Zalando
Zalando, a leading European online fashion retailer, has demonstrated the effectiveness of subscription-based loyalty programs through Zalando Plus. This program...
Do Loyalty Programs Work? Just ask ASDA
In today's fiercely competitive supermarket industry, loyalty programs have become a critical success factor. ASDA’s loyalty program, ASDA Rewards, has injected...
Do Loyalty Programs Work? Just ask Revolution Beauty
In the retail cosmetics industry, an effective loyalty program strategy is critical to drive customer acquisition, spend and retention. Revolution Beauty...