Loyalty & Reward Co’s CEO Philip Shelper was recently a guest on Open Loyalty’s podcast ‘Loyalty program builders’ to discuss how brands can develop a loyalty program strategy that will deliver meaningful value to their customers.
Recently, there has been an increase in subscription-based wine loyalty programs, examples including Good Pair Days, Wine Selectors and Naked Wines. These programs...
Every year a special opportunity comes around, where brands can incorporate a truly personalised element into their loyalty program design. A member’s birthday!...
A well-designed loyalty program fosters brand loyalty, drives repeat business, and provides valuable data on customer preferences and behaviors. However, a crucial...