Loyalty & Reward Co's CEO Philip Shelper was recently interviewed by Anastasia Levashova, Co-Founder of the Global Loyalty Organisation (GLO). The discussion...
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Philip Shelper features in GLO’s loyalty predictions for 2024
The Global Loyalty Organisation (GLO) hosted an interview with a range of expert loyalty consultants to reflect on the loyalty industry in 2023, and to get their...
Loyalty & Reward Co expands global presence with London Office opening
Celebrating another monumental milestone Loyalty & Reward Co is proud to announce the latest milestone in our expansion journey - the opening of our new office...
Is a subscription program a loyalty program?
As a loyalty consultant, a question that we are continuously being asked by our clients is if a subscription program can be classified as a loyalty program. Whilst...
Exploring 11 Different Types of Loyalty Program Frameworks
When developing a loyalty program strategy, choosing the right loyalty program framework is a critical decision to drive customer engagement and retention. This...
A discussion with Open Loyalty on how to prepare a good loyalty program strategy
Loyalty & Reward Co's CEO Philip Shelper was recently a guest on Open Loyalty’s podcast 'Loyalty program builders' to discuss how brands can develop a loyalty...
Loyalty panel discussion: how brands can use loyalty to recession-proof and boost business
Earlier this year Loyalty & Reward Co's CEO Philip Shelper was invited to take part in an expert panel discussion at Shoptalk in Las Vegas to discuss how...
A discussion with Annex Cloud on leveraging loyalty for your digital transformation
Loyalty & Reward Co's CEO Philip Shelper was recently a guest on Annex Cloud’s loyalty podcast 'Get Personal with Loyalty' to discuss the importance of...
Elevate Your Travel Experience with the New JetBlue Loyalty Program: Discover New Perks and Benefits
In an exciting move, JetBlue has revamped its Loyalty program strategy offering more choices, flexibility and additional perks for their loyal flyers. JetBlue’s...
Discover the most popular global shopping mall loyalty programs
In today's competitive retail landscape, shopping malls are turning towards loyalty programs to attract and retain customers. These programs come in various shapes...
Pros and Cons of Loyalty Programs
Loyalty consultants know that when it comes to developing an effective loyalty program strategy, brands need to be aware of both the pros and cons of loyalty...
Take a look inside the ‘PlayStation Stars’ loyalty program
Towards the end of 2022, PlayStation debuted a new loyalty program ‘PlayStation Stars’ incorporating points, digital collectibles and rewards to draw in the...