Loyalty & Reward Co's American team attended Loyalty Summit 2024 (as Gold Sponsors), where industry leaders gathered to explore the evolving landscape of...
All the loyalty insights from our expert team.
Scott Harrison
Loyalty Fraud: The Risks of Members Engaging in First Party Fraud
First-party fraud is a deceptive practice where a member of a loyalty program exploits the system for personal gain, often in ways that are difficult to detect....
Do Loyalty Programs Work? Just Ask Bath & Body Works
My Bath & Body Works Rewards, launched nationally in the US in 2022, has rapidly become a standout example of a successful loyalty program. The program has not...
Google’s Cookie Pivot: What It Means for Loyalty Programs and Data Privacy
In a surprising turn of events, Google has announced a halt to its plans for phasing out third-party cookies in Chrome. This development, coupled with Apple's...
Leveling up expertise with Loyalty Programs: The Complete Masterclass now CPD Certified!
We are thrilled to announce that Loyalty & Reward Co's flagship course, Loyalty Programs: The Complete Masterclass, has officially received CPD certification!...
CRMC 2024: 5 Key Insights to Build Loyalty Programs in the Age of Acceleration
CRMC 2024 in Chicago wrapped up, leaving attendees with valuable insights from leading retail brands and solution providers. For Loyalty & Reward Co, the...
Shopify Loyalty Programs: The Definitive Guide For eCommerce
Building a loyal customer base can be a game-changer for any eCommerce business. As loyalty consultants, we know first-hand that loyalty programs are a powerful...
17 of the Best Loyalty Software Platforms for 2024 and Beyond
Written by Scott Harrison and Eli Maynard In the modern business landscape, loyalty programs have emerged as indispensable tools for driving both customer...
Loyalty & Reward Co opens New York Office
Celebrating a monumental milestone Over a decade of designing award-winning loyalty programs for the world’s most esteemed brands has led Loyalty & Reward Co...
Webinar: Unveiling Loyalty Programs – The Complete Guide Edition 2
Buy the new second edition here Loyalty programs, when designed and optimised for success, can work to generate increased acquisition, spend, retention, advocacy...
Philip Shelper Featured in the Canberra Times on the 2nd Edition of Loyalty Programs: The Complete Guide
Philip Shelper's expertise in loyalty programs takes center stage in his recent feature in the Canberra Times. Read the full article here: Loyalty programs...
Loyalty Program Scams or Savers? Philip Shelper’s Insightful ABC Interview
Tune in to our CEO and founder, Philip Shelper's recent interview with ABC as he delves into the evolution of loyalty programs. Is your loyalty card really saving...