When you have reached the summit, keep climbing Kathmandu was founded in 1987 in Christchurch, New Zealand. The company specialises in outdoor and travel apparel,...
All the loyalty insights from our expert team.
Loyalty Program Reviews
I Adore a good loyalty program
Recently I discovered a product I needed, but it was only available at Adore Beauty. I wanted to understand more about this loyalty program design. Adore Beauty...
Is the Brooks Run Club match fit?
Brooks Running was founded in 1914 and is a prominent American athletic footwear and apparel company. With a deep-rooted dedication to the running community....
Xbox subscriptions – what does the noob do?
Once upon a time, before I had the twins, I use to be a gamer. You would find me when I wanted some downtime playing my Xbox. I am a little fussy on my game type,...
Shining a light on the Spotlight VIP Club
Spotlight is a prominent Australian company that specialises in providing a diverse range of home furnishing, décor, and crafting products. Established in 1973,...
What does Candy Coated Loyalty look like?: The Benefits of the Sugarfina Rewards Program
Sugarfina is a luxury confectionary brand known for its sweet treats. Founded in 2012, the brand has since established itself as a leader in the confectionery...
Buying bags and loyalty
Personal experience piece Recently, I needed to purchase a new laptop bag. Off I went on foot in search during my lunch break. Myer didn't have any that were...
Hugo Boss Experience: Providing benefits with style
Hugo Boss is a renowned fashion brand that offers premium clothing and accessories for both men and women. The brand is known for its high-quality products,...
Are paid loyalty programs sustainable?: Outrage over changes to Woolworths Everyday Rewards program
Recently, Woolworths announced changes to their relatively new Everyday Extras program. A paid subscription layered atop the already popular Everyday Rewards...
Dressing Down ‘Cheeky Rewards’ by Bras N Things
In the world of lingerie, finding the perfect fit and style can be an exhausting experience. However, what could make it more enticing is a loyalty program that...
Shping: A Cautionary Tale About the Importance of UX
Founded in 2017, Shping has developed a mobile app designed to help shoppers make better decisions and reward them for their engagement. With over 330,000 app...
Elevate Your Travel Experience with the New JetBlue Loyalty Program: Discover New Perks and Benefits
In an exciting move, JetBlue has revamped its Loyalty program strategy offering more choices, flexibility and additional perks for their loyal flyers. JetBlue’s...