In the ever-evolving landscape of the consumer market, catering to the preferences of different generations is key to success. Generation Z (Gen Z) is quickly...
All the loyalty insights from our expert team.
I Adore a good loyalty program
Recently I discovered a product I needed, but it was only available at Adore Beauty. I wanted to understand more about this loyalty program design. Adore Beauty...
Frasers Property Care & Rewards paves the way for loyalty programs across property
https://www.youtube.com/watch?v=_3eJD19NzLA Frasers Property sharing about the value the Care & Rewards program brings to their members and business Project...
Loyalty points system – how to avoid limitations and complexity
Loyalty points systems have become increasingly prevalent, promising a myriad of benefits for both companies and customers. However, despite their popularity,...
Is the Brooks Run Club match fit?
Brooks Running was founded in 1914 and is a prominent American athletic footwear and apparel company. With a deep-rooted dedication to the running community....
Exploring 11 Different Types of Loyalty Program Frameworks
When developing a loyalty program strategy, choosing the right loyalty program framework is a critical decision to drive customer engagement and retention. This...
Xbox subscriptions – what does the noob do?
Once upon a time, before I had the twins, I use to be a gamer. You would find me when I wanted some downtime playing my Xbox. I am a little fussy on my game type,...
5 Reasons Why Your Business Should Have a Loyalty Program
Amidst fierce market competition, customer loyalty plays a vital role in the success of any company. With the guidance and expertise of a loyalty agency, one...
Are Loyalty programs relevant in the metaverse
What is the metaverse The metaverse is believed to be the inevitable evolution of the internet – a true and immersive digital 3D virtual world which you have...
Starting a Successful Loyalty Program for Your Business
Begin with a simple Minimum Viable Product (MVP) to capture customer information, and gradually add complexity to deliver personalised content and rewards.
Loyalty & Reward Co client Australian Venue Co win big at 2023 Loyalty & Engagements Awards
Loyalty & Reward Co are thrilled to announce that loyalty payments app The Pass by Australian Venue Co won three trophies at the 2023 Loyalty & Engagement...
A discussion with Open Loyalty on how to prepare a good loyalty program strategy
Loyalty & Reward Co's CEO Philip Shelper was recently a guest on Open Loyalty’s podcast 'Loyalty program builders' to discuss how brands can develop a loyalty...