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Award-winning

loyalty program design

for global brands

New York  |  London  |  Sydney  |  Melbourne

Trending Insights & News

Loyalty Fraud: Tesla’s referral program fraud

Referral programs incentivise loyalty program members to invite family and friends to join. This can be an effective method for brands to acquire new customers, but it can also expose the brand to referral program fraud. Referral program fraud is a cunning tactic that...

Loyalty Program Trends: What’s Hot and What’s Not

The landscape of customer loyalty programs has evolved rapidly over the years. As such, for loyalty managers and employees responsible for looking after their loyalty program, it is important to explore the current trends shaping the industry, to understand what is...

Do Loyalty Programs Work? Just ask Domino’s Pizza

In the quick service restaurant (QSR) industry, having a loyalty program strategy is often seen as a hygiene factor. Something that needs to be in place just to be on par with the competition. As loyalty consultants, Loyalty & Reward Co recognizes just having a...

How we create real value

Design

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In-depth discovery of data, customers and frameworks.

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Comprehensive strategy to engage, retain and delight.

Implement

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Evaluation and selection of best suited technology.

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Successful program implementation and launch.

Operate

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Expert program and partner management.

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Data-driven optimisation and evolution.

World class clients demand world class work

Brands we’ve delighted

As the loyalty consulting experts, we are experienced in building and operating some of the most successful B2B and B2C loyalty programs across multiple industries globally.

We share as much knowledge as we can

Loyalty is our obsession

Our award-winning loyalty consultants constantly review the global market for customer loyalty trends, teach loyalty to marketing professionals, and literally wrote the book on loyalty.

BOOK

Loyalty Programs: The Complete Guide

A comprehensive and global view of all aspects of loyalty programs combining a wide range of academic research, customer loyalty, loyalty psychology and industry expertise.

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AWARDS

Loyalty & Engagement Multi-Award Winner

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WHITEPAPER

The Essential Eight™: Guiding Loyalty Principles 

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COURSE

Loyalty Programs: The Complete Masterclass

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