Amidst fierce market competition, customer loyalty plays a vital role in the success of any company. With the guidance and expertise of a loyalty agency, one...
All the loyalty insights from our expert team.
Vincent Ward
Hugo Boss Experience: Providing benefits with style
Hugo Boss is a renowned fashion brand that offers premium clothing and accessories for both men and women. The brand is known for its high-quality products,...
Dallas Cowboys United: Could they improve their game plan to reward engagement?
The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as...
My 7-Eleven: Want to know how to pump up your savings?
7-Eleven Australia is a convenience store chain that operates in Australia. It is a subsidiary of the Japanese company Seven & I Holdings Co., which is the...
Mad Mex: Skip the queue…and wait longer than everyone else?
Online food ordering is a rapidly growing industry, with a wide range of companies offering services to consumers around the world. Many traditional restaurants...
Letterboxd: Does personalisation drive loyalty?
Letterboxd is a social discovery platform for film fans. Their members keep a diary of films they watch, add ratings and reviews, curate film lists, and share all...
Red Rooster: The rewards are calling
Red Rooster is an Australian fast food restaurant chain founded in 1972 that specialises in roast chicken, chicken burgers and fried chicken. Their product range...
JB Hi-Fi Perks: Promising start for a long-awaited loyalty program
JB Hi-Fi was established in 1974 by Mr. John Barbuto (JB), trading from a single store in East Keilor, Victoria. He had one simple philosophy: to deliver a...
Opal+: Is it on track, or will it derail?
NSW Government has announced their commitment to invest $568 million to upgrade the Opal card system, which they say will make using transport right across the...
Club Rip Curl: A new wave of benefits is coming
Founded in 1969 by Brian Singer and Doug “Claw” Warbrick, Rip Curl is one of the world’s most recognized and respected brands. It has been at the forefront of the...
PETstock Rewards: Not quite the purr-fect program
PETstock was born in 2002, 11 years after the Young family took ownership of Ballarat Produce in 1991. Brothers David and Shane built the business on family values...
Cinebuzz Rewards: A box office success
How does it work? Cinebuzz Rewards is the loyalty program for moviegoers who go to see movies at Event, Greater Union, Birch Carroll & Coyle and other selected...