Award-winning
loyalty program design
for global brands
New York | London | Tokyo | Sydney | Melbourne

Trending Insights & News
Hugo Boss Launches Innovative Web3 Program
Loyalty & Reward Co are excited to see client Hugo Boss reach the next level of loyalty with the introduction of their HUGO BOSS XP, combining traditional loyalty features with Web3. Loyalty & Reward Co were engaged by Hugo Boss to provide design support for...
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How we create real value

Design
In-depth discovery of data, customers and frameworks.
Comprehensive strategy to engage, retain and delight.

Implement
Evaluation and selection of best suited technology.
Successful program implementation and launch.

Operate
Expert program and partner management.
Data-driven optimisation and evolution.
World class clients demand world class work
Brands we’ve delighted
As the loyalty consulting experts, we are experienced in building and operating some of the most successful B2B and B2C loyalty programs across multiple industries globally.
































FEATURED CLIENTS
Success stories
We create loyalty programs with impact. Learn about the problems we have solved and the success we have shared with some of the world’s best brands through loyalty consulting and operations.
We share as much knowledge as we can
Loyalty is our obsession
Our award-winning loyalty consultants constantly review the global market for customer loyalty trends, teach loyalty to marketing professionals, and literally wrote the book on loyalty.

BOOK
Loyalty Programs: The Complete Guide
A comprehensive and global view of all aspects of loyalty programs combining a wide range of academic research, customer loyalty, loyalty psychology and industry expertise.

SERIES
Do Loyalty Programs Work? Best-in-class Examples

WHITEPAPER
The Essential Eight™: Guiding Loyalty Principles

COURSE
Loyalty Programs: The Complete Masterclass
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