by Eli Maynard | 13 Apr 2023 | Loyalty Program Reviews
“Boating Camping Fishing is BCFing fun” – but is the BCF My Club loyalty rewards program enough to reel you in? or is the program casting a wide net but coming up empty? BCF and their My Club BCF program BCF (Boating, Camping, Fishing) is a leading Australian...
by Kate Pay | 29 Mar 2023 | Guides
Loyalty consultants know that when it comes to developing an effective loyalty program strategy, brands need to be aware of both the pros and cons of loyalty programs to ensure they are going in with their eyes open. First things first, what is a loyalty program? It...
by Amy Gavagnin | 27 Mar 2023 | Articles
Artificial intelligence. Information concept. 3D render Artificial intelligence (AI) is the hot topic of 2023 and is increasingly becoming a more popular tool for loyalty program operators to enhance their program experience. As AI technology continues to advance,...
by Kate Pay | 28 Feb 2023 | Loyalty Program Reviews
Towards the end of 2022, PlayStation debuted a new loyalty program ‘PlayStation Stars’ incorporating points, digital collectibles and rewards to draw in the biggest gamers out there. So far the program has received mixed reviews. Whilst some have applauded the brand’s...
by Scott Harrison | 31 Jan 2023 | Articles
This guide is all about Loyalty Program Currencies, what they are, how they work and the different types of currencies which companies use to reward transactional or non-transactional actions. The evolution of loyalty currencies over several centuries was detailed in...
