by Scott Harrison | 21 Mar 2024 | Guides
Building a loyal customer base can be a game-changer for any eCommerce business. As loyalty consultants, we know first-hand that loyalty programs are a powerful tool in achieving this objective for enterprise brands. However, many online businesses often stumble in...
by Federico Couret | 25 Oct 2023 | Articles
I’m in Japan now and I feel I’m in “loyalty Disneyland”. Every store has a loyalty program. And when I say every store, I mean EVERY store! Every shopping centre, fashion retailer, pharmacy, convenience store, supermarket, petrol station, I’ve...
by Eli Maynard | 16 Mar 2023 | Articles
Can you be rewarded for getting high? Apparently so! There are a growing number of cannabis dispensary loyalty programs developing across the United States as the U.S. continues to legalise cannabis. Currently 21 states (and the District of Columbia – Washington, D.C)...
by Federico Couret | 2 Feb 2023 | Articles
Adaptcion: originalmente publicado en inglés Este diseño en un programa de lealtad busca generar sentimientos positivos y fortalecer la relación con los clientes mediante sorpresas y detalles periódicos. Aquí, la reciprocidad es esencial para el éxito. Investigaciones...
by Scott Harrison | 31 Jan 2023 | Articles
This guide is all about Loyalty Program Currencies, what they are, how they work and the different types of currencies which companies use to reward transactional or non-transactional actions. The evolution of loyalty currencies over several centuries was detailed in...
