Building a loyal customer base can be a game-changer for any eCommerce business. As loyalty consultants, we know first-hand that loyalty programs are a powerful...
All the loyalty insights from our expert team.
Best Loyalty Software for 2024 [Industry Guide]
Written by Scott Harrison and Eli Maynard In the modern business landscape, loyalty programs have emerged as indispensable tools for driving both customer...
Loyalty & Reward Co opens New York Office
Celebrating a monumental milestone Over a decade of designing award-winning loyalty programs for the world’s most esteemed brands has led Loyalty & Reward Co...
Webinar: Unveiling Loyalty Programs – The Complete Guide Edition 2
Buy the new second edition here Loyalty programs, when designed and optimised for success, can work to generate increased acquisition, spend, retention, advocacy...
Philip Shelper Featured in the Canberra Times on the 2nd Edition of Loyalty Programs: The Complete Guide
Philip Shelper's expertise in loyalty programs takes center stage in his recent feature in the Canberra Times. Read the full article here: Loyalty programs...
Loyalty Program Scams or Savers? Philip Shelper’s Insightful ABC Interview
Tune in to our CEO and founder, Philip Shelper's recent interview with ABC as he delves into the evolution of loyalty programs. Is your loyalty card really saving...
Epic Rewards: An Epic Game Changer?
Epic Games has launched its new loyalty program, Epic Rewards, offering users the ability to earn 5% back in rewards on every eligible purchase made on the Epic...
AO ArtBall: A Game Changer for Web3 Membership Programs
Written by Hunter Murray and Scott Harrison The Australian Open (AO) is one of the four Grand Slam tennis tournaments and is held annually in...
Engage to Retain: Loyalty Program Design for Fan Engagement vs. Consumer Engagement
Loyalty programs are an increasingly popular way for brands and organisations to engage, stimulate behaviours and drive loyalty. However, not all loyalty programs...
Platypus Kickbacks: A Look at the Loyalty Program for Sneakerheads
For sneaker enthusiasts, finding the perfect pair of shoes can be a thrilling experience. However, what if the purchase of those shoes could earn rewards? Enter...
Loyalty Frameworks: Loyalty Currencies
This guide is all about Loyalty Program Currencies, what they are, how they work and the different types of currencies which companies use to reward transactional...
14 Types of Loyalty Program Rewards
This article is adapted from ‘Loyalty Programs: The Complete Guide‘. Buy it now on Amazon and at all leading book stores. The Second Edition is now available, with...