by Scott Harrison | 9 Aug 2022 | Guides
Brands are increasingly considering the adoption of card-linking and bank account-linking to supplement their loyalty program proposition for customers. Banks, card schemes and major coalition loyalty programs are all investing heavily in the convergence of payments...
by Amy Gavagnin | 28 Jul 2022 | Articles
The loyalty tech landscape is growing, with rapid development of technological and innovative solutions to suit any and every loyalty concept. One area that has seen significant growth in the last decade is machine learning and AI. The trend to create personalised and...
by David Schneider | 22 Jun 2022 | Loyalty Program Reviews
Is Crypto collapsing? Over the last month the web has been exploding with prophecies of a crypto market collapse. Bitcoin, the world’s largest cryptocurrency, fell to an 18-month low in June. While this may or may not be the beginning of the end for cryptocurrencies...
by Scott Harrison | 20 Jun 2022 | Guides
Video games are mainstream, and smartphones and technological advancements have significantly reduced the cost and execution for companies looking to take advantage of the potential benefits of games for loyalty programs. Digital brand games continue to develop as a...
by Georgette Mikhael | 30 May 2022 | Loyalty Program Reviews
Max Brenner was founded in 1996 in Israel by the original “bald man”, Oded Brenner, and past business colleague Max Fichtman. Brenner had planned to be a writer, and in a bid to finance his writing passion, he took up the art of pastry making. This eventually led to...