Clients and colleagues are always interested in what my favourite loyalty program is. Whilst I love Mecca Beauty Loop dearly, I think I might have found a...
All the loyalty insights from our expert team.
Loyalty Program Reviews
Cinebuzz Rewards: A box office success
How does it work? Cinebuzz Rewards is the loyalty program for moviegoers who go to see movies at Event, Greater Union, Birch Carroll & Coyle and other selected...
Shoes & Sox: A footwear loyalty program that simply stinks
Let’s take a step back Kids go through shoes fast. Whether it is from how quickly they grow or how quickly they destroy them, at some point a parent or relative...
Mecca Beauty Loop Launch New Tier (and the crowd goes wild)
Even though I'm a loyalty consultant and try to come across as professional, I'm a shameless Mecca Beauty Loop fan girl and cannot contain it. For background, my...
Gaming arcades loyalty programs: Timezone Rewards and their “Tierway to Heaven”
Press Start to Begin Timezone is an amusement arcade chain with a focus on family fun. The company was founded in Perth, Australia in 1978 and is now additionally...
Bayfield’s Member Benefits: The local letdown
Small businesses and local approaches to loyalty program design Many companies like to bestow titles on their customers. This is even more prevalent for companies...
Function of Beauty’s Function with Benefits program
Function of Beauty is an American haircare provider that began by specialising in personalised formulas to fit individuals. Customers can customise everything from...
Referrals: Boosting Loyalty in Live Music Events
There is no doubt the live music industry has taken a major hit over the past few years. Now, they’re trying to bring back the crowds whilst navigating a...
A cryptocurrency that can provide electricity. The implications for loyalty programs in the future.
Is Crypto collapsing? Over the last month the web has been exploding with prophecies of a crypto market collapse. Bitcoin, the world’s largest cryptocurrency, fell...
Buddies: A rewards program for man’s best friend
BLUE Buffalo is the proud manufacturer of quality pet foods, claiming to use only the finest natural grains and ingredients across their extensive range of meals,...
Fractional Shares (or Stock) offer new ways to reward customers
Updated 31st October 2023: Upstreet has since closed down after four years of operations. Card-linking and bank account-linking is booming in a big way, and...
Can you put a lifetime guarantee on your customer’s loyalty? William Painter believes so.
Who is William Painter? William Painter was an American mechanical engineer and inventor who patented over 85 inventions in the late 1800s. These include the...