Be honest, nobody wants to go and get fuel. If your experience is anything like mine, you’re on your way home, your car keeps pinging, so you pull up to the...
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Loyalty Program Reviews
Is Underberg the perfect lockdown loyalty program?
Legend has it that drinking a bottle of Underberg a day makes Covid-19 lockdown pass by that little bit faster. I first encountered Underberg on a holiday in...
Raising Cane’s “Caniac Club” – Free food for joining, but is there more to the membership?
Raising Cane’s Chicken Fingers is an American fast-food restaurant chain known for its chicken fingers and special sauce. Although Max Savransky may lead you to...
Dusk Rewards: Is it worth it? Sniffing out the truth.
Candles are the perfect gift for every occasion, and are also a great way to de-stress, relax and set the mood. Being so universally enjoyable, one would naturally...
Boston Red Sox: The huge loyalty opportunity in sports
When you talk about famous global sports teams, the Boston Red Sox are in the conversation. The team that plays at the renowned Fenway Park in Boston,...
Bakers Delight Dough Getters: All buns glazing for this program, knead I say more
It may come as a disappoint to some that during the Covid period Bakers Delight have removed their famous tasting boxes from the counter. As many regulars to...
Cotton On & Co Perks; Free to join, but is it worth the hassle?
With the excitement of the Olympic Games and that sense of Aussie pride running rampant, I thought I’d delve into the rewards program of another Australian success...
XPLR Pass: Never stop exploring, but don’t explore too much
In April 2021, The North Face's much loved VIPeak's points and tiers program was replaced with the new XPLR pass. Let's get straight into the goods. Unlike the...
If you don’t have Beem It, your life is way harder than it needs to be.
Beem It: Merging loyalty, rewards and bills to make your everyday easier than ever. The Foundation The Beem It app started as an easy, more convenient way to make...
Liven Foodollars – Buy Now Eat Later
The recent lockdown measures imposed on Australian’s is regrettably taking its toll on industries right across the economy, especially hospitality. Whilst delivery...
Everyday Pay, Wpay and more; Woolworths is about to do something big
Woolworths is about to do something big. Back in June, Woolworths announced it was taking the ‘next step in its evolution into a retail ecosystem’ with the launch...
Gap Inc: bridging the gap between transactional and emotional loyalty
Gap Inc have recently announced the launch of a newly integrated single loyalty proposition called “One Membership. Four Brands.”. The new program will aim to...