Zalando, a leading European online fashion retailer, has demonstrated the effectiveness of subscription-based loyalty programs through Zalando Plus. This program...
All the loyalty insights from our expert team.
Do Loyalty Programs Work? Just ask ASDA
In today's fiercely competitive supermarket industry, loyalty programs have become a critical success factor. ASDA’s loyalty program, ASDA Rewards, has injected...
Do Loyalty Programs Work? Just ask Revolution Beauty
In the retail cosmetics industry, an effective loyalty program strategy is critical to drive customer acquisition, spend and retention. Revolution Beauty...
Do Loyalty Programs Work? Just ask Chipotle
In the fast-casual dining industry, Chipotle has earned a reputation not only for its famous burritos but also for revolutionising customer loyalty. The restaurant...
Do Loyalty Programs Work? Just ask Ulta Beauty
Ulta Beauty has delivered exceptional results with its Ulta Beauty Rewards program. This innovative loyalty program has played a significant role in the company's...
The Critical Role Commercial Modelling Plays In The Success Of A Loyalty Program
Introduction In today’s competitive market, loyalty programs have become a vital tool for businesses aiming to retain customers and boost revenue. However, while...
Do Loyalty Programs Work? Just ask Myer
Loyalty programs have become a crucial component of customer retention strategies and a way to differentiate in a competitive landscape. Myer One, the loyalty...
Do Loyalty Programs Work? Just ask SAS EuroBonus
Sometimes loyalty programs work so well they are viewed as anti-competitive. Just ask Scandinavian Airlines or SAS (short for Scandinavian Airlines System), the...
Google’s Cookie Pivot: What It Means for Loyalty Programs and Data Privacy
In a surprising turn of events, Google has announced a halt to its plans for phasing out third-party cookies in Chrome. This development, coupled with Apple's...
Expanding Our Team Of Global Loyalty Experts
Loyalty and Reward Co is growing and growing It is with great excitement that we welcome our newest member of the Loyalty & Reward Co team, Anand Patel,...
Do Loyalty Programs Work? Just ask Avis and Budget
Do loyalty programs work? The rental car industry is highly homogenised, with most consumers perceiving the colour of the logos as the main differentiator. A...
The Most Unexpected Industries Benefiting From Loyalty Programs
Loyalty programs have long been a staple in industries like retail, airlines, and hospitality. However, they are increasingly making waves in surprising sectors,...